SEGD 40th anniversary poster by lance wyman
 
SEGD 40th anniversary poster by lance wyman SEGD 40th anniversary poster by lance wyman
may 16, 2013

SEGD 40th anniversary poster by lance wyman

detail of the SEGD 40th anniversary poster by lance wyman

 

lance wyman has designed a limited-edition commemorative poster celebrating the 40th anniversary of SEGD (Society for Environmental Graphic Design).

 

thirty-nine signed and numbered posters are available for purchase and the 1/40 poster will be auctioned off to the highest bidder during the 2013 SEGD conference in san francisco (june 6-8).

 

 

SEGD 40th anniversary poster by lance wyman

 

wyman’s design is a super-scaled, dimensional ’40’ that suggests the SEGD brand in a kinetic, sculptural form. he was inspired by the notion of SEGD’s passage into a new era, and his design embodies forward motion.

 

‘the idea of passing through—of being at a crossroads—made sense to me, and that’s why I combined the 4 and the 0 in this way’ notes wyman.

 

 

 

conceptual sketch by lance wyman

 

his design integrates the color bars from SEGD’s pentagram-designed logo and animates them, pushing the 4 through the 0 and in his words, creating a ‘full circle.’

 

the signed and numbered posters are available for $500 USD from ann makowski at SEGD.

 

 

read designboom’s recent interview with lance wyman »

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