‘viral’ is the latest collection from tel-aviv based designer, tal batit, that intends to depict our ‘pop-trash’ culture on a series of ceramic vases. the concept behind the project imagines how our culture and society will be remembered and commemorated in thousands of years to come. inspired by prehistoric objects, cave drawings and ancient scripts that have helped paint a picture of our past, batit has employed a ‘primitive’ technique of relief carving on ceramic pots to present so-called ‘viral’ events that have occurred in the generation of social media.

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

the kim kardashian & PSY vase, image © anatoly krinitsky (main image © anatoly krinitsky)

 

 

making for an intriguing combination to showcase the ‘viral’ events, batit has taken visual inspiration from petra – the famous archaeological site in jordan. as petra has been excavated and rediscovered, the architecture speaks of its history and past events. the ceramic vases intend to emulate this by adopting a similar contrast in texture and colour between the rough natural material and the smoothness of the carved surface – creating a balance between natural and artificial, with a view of the artwork in the centre.

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases
kim kardashian’s vase, image © anatoly krinitsky

 

 

the collection displays three different images from recent pop-culture history. the first is reality star, kim kardashian, who is shown popping a bottle of champagne as per her infamous paper magazine cover in 2014. secondly is the american pop singer, miley cyrus, who is depicted swinging on construction machinery in a scene from her 2013 music video, ‘wrecking ball’. and finally, batit has carved the south-korean musician PSY, dancing to his viral hit ‘gangnam style.’

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases
PSY’s vase, image © anatoly krinitsky

 

 

from first sketch to the final pieces, the entire ‘viral’ project took over 4.5 months to complete. to achieve the desired aesthetic of having the ‘rocky’ texture to highlight the smooth central focal point, batit has chiseled his molds. after casting, the casted vessel gets the relief, which is made in a different press-mold and sticks onto it. ‘viral’ is presented as part of the ‘time machine’ exhibition at the holon design museum and is part of the museum’s collection. 

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases
miley cyrus’s vase, image © anatoly krinitsky

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases
the kim vases, image © anatoly krinitsky

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

batit working on the kim vase, image © tal batit

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

the process of making the kim vase, image © tal batit

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

a close-up view, image © tal batit

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

kim’s vase signature, image © tal batit

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

batit with the miley vase, image © anatoly krinitsky

tal batit carves viral 'pop-trash' culture events into a series of ceramic vases

petra, jordan

 

 

project info:

 

project name: ‘viral’

design: tal batit

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.

 

edited by: lynne myers | designboom