the animatic by household and yuri suzuki at 'craft punk' design miami/ performance
the animatic by household and yuri suzuki at 'craft punk' design miami/ performance the animatic by household and yuri suzuki at 'craft punk' design miami/ performance
apr 06, 2009

the animatic by household and yuri suzuki at 'craft punk' design miami/ performance

‘the animatic’ by household and yuri suzuki




the animatic is a large scale entertaining machine. triggered by playing a 45 record at it’s start. the turntable’s motion sets off a series of small individual animating machines. these all take inspiration from simple animation techniques and the viewer follows the chain of machines, one by one, to piece together a narrative. the machine is created out of everyday objects and uses clever kinetic and mechanical mechanisms. by the time the song ends, the viewer in essence will have seen a live music video for the chosen record. during the performance at ‘craft punk’ the designers of household, sarah gottlieb and george wu in collaboration with yuri suzuki will feature ‘memphis tennessee’, a cover by the silicon teens of the classic track by chuck berry.

design miami/ is curating an event outside its own territories in a unique partnership with fendi. taking place during the salone del mobile in milan, ‘craft punk’ will expand on the design performance programme that is a highlight of design miami/.


craft is an area of design production that designers often turn to in the early stages of their careers. ‘craft punk’ will transform the 750 square meter spazio fendi into an active environment for social interaction, unruly intellectual inquiry and actionbased design processes by inviting emerging designers to work within traditional, or hand-made, craft methods. the designers can use discarded materials from the fendi production process, such as selleria leather, branded fabrics, plastic decorative elements, and metal hardware. demonstrating the creation process live and onsite, they will reinvent the way a process or material is typically employed.


the designers contributing to ‘craft punk’ include kwangho lee, massimiliano adami, nacho carbonell, peter marigold, raw-edges, sarah becker, simon hasan, studio glithero, studio libertiny, and yuri suzuki + household. a truly international mix of talents, they come from as far afield as japan, denmark, italy, israel, slovakia, spain, the netherlands, south korea, germany and the UK.

    have something to add? share your thoughts in our comments section below.
    all comments are reviewed for the purposes of moderation before publishing.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.


    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    design news

    keep up with our daily and weekly stories
    501,545 subscribers
    - see sample
    - see sample