known for its sculptural treatment of nature within the built space, vietnam-based VTN architects (vo trong nghia architects) introduces its ‘bird nest’ to the UNIQLO flagship store in ho chi minh city. the fluid installation is fabricated with slender, curving strands of bamboo, dynamically stretching across three levels alongside the retail space’s main escalator. with the project, VTN architects introduces a whimsical atmosphere to UNIQLO that warmly welcomes visitors. beneath the installation, the design team crafts a collection of bamboo benches, continuing the language of the new space.
all images by hiroyuki oki
working with UNIQLO’s brand philosophy of comfort and sustainable materials, VTN architects (vo trong nghia architects) emulates the qualities of a bird nest with the flagship installation. the design team aimed to generate the sense of protection and nurturing, offering a welcoming atmosphere across each level of the retail interior. smooth, curving surfaces are carefully curated to maintain views through to the shopping area while maintaining an element of exploration as viewers pass along the escalator.
the intricate surfaces of the design are generated with bamboo strips wrapped around elliptical steel frames and steel pipes structures. bamboo strips are woven one by one to the steel frames from the hands of local bamboo craftsmen for ten days of continuous hard work. bamboo installation art expresses the image of simplicity and ingenuity through the use of local materials and craftsmanship. moreover, it creates a connection between modern life and traditional vietnamese culture.
project title: bird nest
architecture: VTN architects (vo trong nghia architects)
location: 35-45 lê thánh tôn, bến nghé, quận 1, hồ chí minh, vietnam
client: UNIQLO VIETNAM CO., LTD.
principal architects: vo trong nghia , nguyen tat dat
design team: to quang cam, nguyen hai dang, koji yamamoto
contractor: VTN architects (vo trong nghia architects)
completion: december 2019
photography: hiroyuki oki
architecture in vietnam (224 articles)
bamboo architecture and design (267 articles)
retail interiors (396 articles)
UNIQLO (8 articles)
vo trong nghia architects (62 articles)
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