werner aisslinger: iconograph timepiece for lorenz

‘iconograph’ timepiece by werner aisslinger for lorenz
all images courtesy of studio aisslinger

berlin-based industrial designer werner aisslinger created ‘iconograph’, a modern timepiece for
italian watch company, lorenz. the gadget keeps the classic form of the rounded wristwatches,
but adds texture and visual interest in the face of the device. the numbers are framed by windows,
adding depth to the otherwise clean surface. the hour hand mirrors the idea of windows as it too,
is an elongated rectangle. meant for everyday use, durable materials were used, such as the
quartz movement and the stainless steel case. the bracelet is rubber to make it comfortable for
the user’s wrist. the clean form and personalized color choices allow this watch to be unisex.

measurement diagram