By connecting together the elements that compose a car, 3D Mapping Digital Video shows the passion for infiniti. by nukumi shinji from japan
designer's own words:
a banner falls down to the top part of the car.
the interior gets darker.
the elements that compose a car, "steel, aluminum, water, oil, rubber, fabric, stone, and more" rush from the top part of the car.
(reflection projected on to the banner and car.)
the interior of the car is filled in, the silhouette of infiniti comes into sight.
next, manufactured goods like "screws, washers, iron plates, LEDs, glass, carbon, gears, pistons, car parts" rush from the top part of the car.
things that give a car energy like "water, air, fire, green, gasoline, electricity, and more" rush around inside the car, and eventually seeds come falling down onto the leaves, and green spreads on the car.
lastly, the car itself is projected, with images of people getting in.
this project uses 3d mapping expressions.
a projector will be used to display video around the cars displayed inside and outside of showrooms.
projections will be displayed onto multiple cars with different timing.
make the atmosphere as dark as possible.
hang a banner from above, use three projectors for the cars and one for the banner.
for each car, a set of four projectors will be used. (Multiple PCs.)
create more impact by running 3-4 projectors at the same time.
(the 3d mapping video is under construction.）
Real Mapping Image
An explanatory diagram
Concept image – Water
Concept image – Green
Concept image – Stone