Hirosaki

Hirosaki "Apple Town" Promotion by M Zaruba from usa

designer's own words:

Through my design, the shape of the apple is created using typography. I made the name of the city, Hirosaki, the main emphasis inside the apple by using a very vibrant red. I then added the city’s nickname of “Apple Town” below in a lighter red to push the city’s industry but, not take away from Hirosaki featured above. I chose to use red for the apple’s body because the majority of apples produced in the Aomori Prefecture are red. I also added a green leaf to the apple, to not only promote a healthy look, but also to allude to the minute amount of green apples in the region as well. Featured on the bottom is a small tagline stating “Since 1877” because this is the year when apple production started in Hirosaki and the surrounding Aomori Prefecture. All together I think the design embodies the city of Hirosaki as a whole.

The apple was created to be used as a promotional design for the city. It would look best as a sticker (regular, vinyl etc.), t-shirt, drawstring bag or tote. I have also shown it as other items including a phone case, laptop skin and notebook to show the versatility of the design.

Hirosaki “Apple Town” Full Promotional Design

 

Hirosaki "Apple Town" Promotion
Hirosaki “Apple Town” Mockups of the design’s versatility.