i[do]recycle by simona racaite from lithuania

designer's own words:

Educational recycle bin for children. Design strategies- to use both product and communication (social ads) design tools in order to achieve results and solve the main problem for the non-recycling, which is "people have ways, they just simply do not recycle". So design strategy in that case is to combine communications with existing policy systems (to reduce additional expenses for the government) and create helpful tool for educating people from their youth. In this particular case chosen country is Lithuania with its existing coloured containers. Object itself has magnets inside four sides, so there are plenty of combinations available for joining them all together.

social product

copy_1606_2.jpg product analysis

copy_1369_3.jpg design strategy