IDF awards 2013

kochi metro

kochi metro by Raji Math, Shajin Paikath, Kanhaiyalal, Sijo, Riyaz, Aneesh Shyamla. from india

designer's own words:


Kochi Metro is one of the change-inspiring developments in Kerala,
which paints the new dynamic face of the state. Inspired from the first
consonant of Malayalam language, the letter ‘ka’ has been used as a
representation of the highly literate state. ‘ka’ also is the first letter of
Kochi and Kerala.

The logo has been crafted in a new-age, fast, fluid and lively avatar.
The form is nimble which connotes a young, electric and an energetic
visual presence. The form is charismatic implying speed, smooth
movement which is synonymous to the metro itself.

The colours green and blue are inspired from Kerala’s natural beauty...
the green trees, mountains, blue sky and the sea. The green and blue
rendition is the Kochi Metro’s commitment towards environment
sustainability and Kerala’s renowned eco-friendliness.

ProcessThe Identity[jwplayer config=”mplayer” width=”818px” height=”600px” file=”″ html5_file=”″ download_file=”″]video

Logo variationsGraphic LanguageGraphic Language 2Application

    have something to add? share your thoughts in our comments section below.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    shortlisted entries