THE LAUGHING COW'S 90th anniversary
La Vache Japonaise
by natsuki maeda from usa
designer's own words:
As LVQR becomes more global, it is time for the brand to embrace the identities of its local connoisseurs. La Vache Japonaise is a new brand identity for cheese aficionados in japan.
La Vache Japonaise Variation 1

La Vache Japonaise Variation 2

La Vache Japonaise Variation 3

La Vache Japonaise Variation 4