MOLESKINE INSIDE
by elsa benoldi from italy
designer's own words:
a creative fusion, a play between two interlocking elements: the blog name and the symbol par excellence of moleskine notebook.
it is a logo that in its simplicity communicate us that moleskinerie contains, embraces and is an integral part of moleskine.
the payoff does not change and the orange color is the same of the original logo. the font, a ghotam, makes it modern and ties it to the web for immediacy and ease of reading. a brand that ignites the curiosity of the viewer.
first proposal

second proposal

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fourth proposal

fifth proposal