moleskinerie logo_rui lira
by rui lira from portugal
designer's own words:
the idea to the logo is based on moleskine values, history, products, users, and the purposes of moleskinerie blog. the idea was approach it to a familiar shape and easily recognised to the moleskin family. Key words: Creativity; imagination; share; network; versatility;. in a 1st step the creation of the lettering that comes completely from the moleskine notebook shape. in a 2nd step aproach it to the values, history and the purposes of moleskinerie blog.
Logo_proposal

Shape variations

colour variations

development process