your Beck's bar

Road Trip Outlet

Road Trip Outlet by cristobal karich from france

designer's own words:

Beck’s Road Trip Outlet

It’s an experience where you are the protagonist, where you can enjoy The Road Trip of Beck's Beer every night you want, it is why during the year the place can propose different trips and you don’t even need to leave the city, you have the key to relax and enjoy the ride. The trip consists of a complete way around the Outlet during one hour or more; you will be able to fill your drink at the Beck’s station and to know other people who make the trip. You will be able to get off to enjoy the multimedia landscape that the outlet propose you and to enjoy an atmosphere where all the objects have something to do with your favorite beer.


The Entrance / Exit

02ckarich.jpg Beck’s Road Trip Experience

03ckarich.jpg Lighting, Serving & Seating

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