stack or hang by ian mahaffy from denmark
designer's own words:
Stack or Hang : category 2 : adjacency
Problem: Lack of storage space in most places inspired this concept which takes advantage of the empty space in cupboards where these bottles are normally stored.
Stack: Blow moulded detail allows bottles to securely stack upon one another. Create a stack system across P+G brands.
Hang : An Extra component is screwed to the underside of the worktop allowing you to hang the bottle through slotting it in.