the crystal rain : a spiritual beauty

the crystal rain : a spiritual beauty by iva anggraini from indonesia

designer's own words:

in my opinion, Swarovski product has to be something less traditional, and something less worldly. It has to actually represent the product’s beauty, everlastingness, surreal ness, and its association with, not worldly things like physical wealth or money or any other material symbol of wealth, but instead we’ll create a Swarovski product to reflect and celebrate the product’s serenity, and crystal as a representation of one spiritual beauty; like the stars, rainbows, aurora borealis, or the morning dew.

Something we can relax to. Something we can gaze for quite a while. Something we can turn to when we wanted a quick getaway from the hectic material world.

Something serene, something simple, something beautiful.

And those are the basic thoughts underlying the creation of this Swarovski spiritual beauties series.

The first is my first entry, the crystal rain.

the design

copy_1126_2.jpg the design with human touch

copy_941_3.jpg the concept