‘memento’ by hiob haaro 

 

 

‘memento’, by london-based designer hiob haaro represents a consideration about the present state of objects, which become widely known and strongly hailed by mass media. design icons are becoming like landmarks in our cultural background, and strike a chord in the viewers, thanks to their peculiar shapes. the main aim of this project is to fuse one of the most famous consumer products with the archetype of souvenirs. moreover, a fundamental question arises: are the scaled versions already souvenirs, as it the case for monuments?

 

 

memento by hiob haarosnowstorm inside ‘memento’

 

Memento by Hiob Haaro from Hiob Haaro on Vimeo.

 

memento by hiob haarodiorama detail

 

 

memento by hiob haarodiorama’s top view

 

 

memento by hiob haarofigure resting against ‘memento’s’ basement, reading a book

 

 

designboom has received this project from our ‘DIY submissions‘ feature, where we welcome our readers to submit their own work for publication. see more project submissions from our readers here.