‘ownzown’, 2012 all images courtesy the designers

ownzown provides a stealth cap for a public space, investigating the concept of how much privacy one desires while in a public space. the creators of ownzown wonder ‘is the sense of lack of time the reason, or the technical achievements, that make many things possible at all? is this development positive or not?‘ the dynamic change of society and a steadily increasing requirement of the availability of the individual allows people to exercise more and more private activities in public space. this results in a shifting of boundaries between privacy and public. young designers of the detmold school of architecture and interior design are aware of such issues and create with the product ‘ownzown’, a stealth for public space. so they give the user a special type of retreat, where he or she can operate undisturbed in an urban environment. the ‘ownzown’ is available in different versions – mobile or installed at objects in the urban space. ownzown is a design performance in urban space and a research project: with newly developed stealth space, public, privacy and our position get changed in there.

their stand at ventura lambrate in milan during milan design week 2012 allowed the visitor the visitor to enjoy a moment away from public within the shiny ‘ownzown’ reclusive space. those who visited their exhibition tried the stealth cap and joined in discussion about the theme. each person who tested the stealth cap could was given the opportunity to be photographed in their moment away from the bustling design week streets of milan.

ownzown: this is not a public space the mirrored cube allows the wearer privacy in public

ownzown: this is not a public space two wearers steal a moment of privacy within ‘ownzown’

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

ownzown: this is not a public space milan, ventura lambrate 2012

http://ownzown.de

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