digit – diesel shibuya store installation by yoshimasa tsutsumi
image © kanta ushio
like a cave dug into a cliff, or fossils hundreds of millions years old trapped in lava, when something is buried in another entity, it constitutes an inseparable whole with the background. by applying a similar concept to a shop display at diesel shibuya, beijing-based architect yoshimasa tsutsumi has developed an installation method where goods and space are fused with each other.
in creating a plastic wall, he has devised small drawers piled on top of each other in large quantities. using paper square pipes 40 x 40mm in diameter for the main body and 35 x 35mm in diameter for the drawers, a set of 10,000 units slide within a tiny mechanism covering the whole wall. like three-dimensional glyphs, a flat inlay is focused, corresponding with the light. the digital wall can be physically manipulated for users to personally configure it in which ever way.
image © kanta ushio
image © kanta ushio
image © kanta ushio
image © kanta ushio
YOSHIMASA TSUTSUMI(6)
Jun 26, 2020
Nov 13, 2018
Jun 04, 2018
Nov 25, 2013
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This store is amazing! Love the pixilated idea, it’s something that has come through on the Spring Summer 2013 catwalks and it is interested to see how that is translated into the interior of a store. It is futuristic, but not in the obvious, clichéd sense – it is moody and in-keeping with the brand.