
3D-printed, organic formations by external reference engulf la manso store in barcelona
the design pairs the floral motifs of the store's facade with the plasticity of the brand's jewelry.
5 stories
external reference is a barcelona-based architectural bureau, led and founded by carmelo zappulla, that breaks the boundaries between art, architecture and design. the studio helps deliver a new retail experience and design an interactive adventure for customers, believing that physical space is essential for engaging with consumers on an emotional level.

the design pairs the floral motifs of the store's facade with the plasticity of the brand's jewelry.
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KOKUYO DESIGN AWARD 2027 deadline: october 7th, 2026