
peugeot design lab turns the 1960s 504 coupe into a bubblegum pink racer for hill climbing
a refreshed model of an iconic vehicle, the concept car pays homage to the french hip-hop group 113 during their victory at les victoires de la musique.
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peugeot was first founded in 1810 as a coffee mill company, before becoming a bicycle manufacturer in 1830, and then an automotive brand in 1882. the french international company, defined by a lion logo, produces all categories of cars, from sports to luxury and from commercial to SUVs.

a refreshed model of an iconic vehicle, the concept car pays homage to the french hip-hop group 113 during their victory at les victoires de la musique.


exhibiting at the 2015 milan design week, the peugeot 'food truck' which is designed by the carmaker's global brand design studio, design lab, delivers high-quality food on the go.
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