virtual and augmented reality (59 articles)
virtual reality or VR refers to the use of computer technologies that create realistic images, sounds and sensations that reference a real or imaginary environment. users are inserted into these environments via specialized displays screens and other devices. augmented reality or AR is the live manipulation of a real world environment using computer generated sensory input, in which the users view of reality is modified either directly or indirectly.
gilles retsin fuses augmented reality with timber construction at the royal academy london
#architecture
the project explores how augmented reality could be used for fabrication, as opposed to simply visualisation.
the project explores how augmented reality could be used for fabrication, as opposed to simply visualisation.
burger king encourages users to 'burn' rival ads in augmented reality campaign
#technology
mobile users can overlay digital images of a blazing inferno to 'burn away' competitors' ads to reveal a mobile coupon for a free whopper sandwich.
mobile users can overlay digital images of a blazing inferno to 'burn away' competitors' ads to reveal a mobile coupon for a free whopper sandwich.
experience t-rex in immersive virtual reality at the american museum of natural history
#technology
designboom previews the monumental exhibition, which reveals the incredible story of the most iconic dinosaur in the world.
designboom previews the monumental exhibition, which reveals the incredible story of the most iconic dinosaur in the world.
wanna kicks lets you virtually try on sneakers before you buy them
#technology
'AR commerce' experiences like this keep you looking fresh before your kicks even arrive.
'AR commerce' experiences like this keep you looking fresh before your kicks even arrive.
mclaren's 'future grand prix' vision includes all-electric AI-powered racers
#technology
codenamed MCLExtreme, mclaren's vision takes into account artificial intelligence, autonomy, electrification and mixed reality.
codenamed MCLExtreme, mclaren's vision takes into account artificial intelligence, autonomy, electrification and mixed reality.
BMW and the north face unveil superlight camper made of fabric
#technology
the 'world’s most advanced, breathable, waterproof material' allows for incredible porosity while still maintaining total waterproofness.
the 'world’s most advanced, breathable, waterproof material' allows for incredible porosity while still maintaining total waterproofness.
zaha hadid architects presents real-time modeling VR experiment in first latin american exhibition
#architecture
'project correl' invites visitors οφ the exhibition to collectively build a virtual structure that will grow over the coming months.
'project correl' invites visitors οφ the exhibition to collectively build a virtual structure that will grow over the coming months.
data as brand: HUSH translates information into form
#architecture
to discuss the complex meaning of 'data as brand,' designboom spoke with HUSH co-founder and partner david schwarz about three of the studio's most recent projects.
to discuss the complex meaning of 'data as brand,' designboom spoke with HUSH co-founder and partner david schwarz about three of the studio's most recent projects.
in synthetic cells, michael rees layers inflatable vinyl structures with augmented reality
#art
the exhibition offers a multidimensional experience where sculptural objects perform as the site for others' augmented reality works.
the exhibition offers a multidimensional experience where sculptural objects perform as the site for others' augmented reality works.
facebook confirms it's building augmented reality glasses
#technology
facebook sparks interest in smart glasses, a technology that's gone somewhat off the radar as of late.
facebook sparks interest in smart glasses, a technology that's gone somewhat off the radar as of late.
moncler genius collection comes to life in first augmented reality-enhanced book
#readers
department of new realities — the future-forward creative unit at W+K amsterdam — is redefining the way we experience books through a new publication for moncler.
department of new realities — the future-forward creative unit at W+K amsterdam — is redefining the way we experience books through a new publication for moncler.
explore frank lloyd wright's home and studio in immersive virtual reality
#architecture
virtual technology practices have partnered with the frank lloyd wright foundation to scan the architect's winter home and studio, 'taliesin west'.
virtual technology practices have partnered with the frank lloyd wright foundation to scan the architect's winter home and studio, 'taliesin west'.
vinyl records turn into 'music you can see' in new AR app by wieden + kennedy
#readers
part music video, part interactive sleeve design, the 'necessary explosion 'app interprets the artist's internal mindscape into sculptures of explosions, rainbows, skulls, »
part music video, part interactive sleeve design, the 'necessary explosion 'app interprets the artist's internal mindscape into sculptures of explosions, rainbows, skulls, flowers, and waves.
kai lets you control any digital device by tracking your hand and finger gestures
#readers
the smart wrist band is compatible with any bluetooth-enabled device including laptops, TV, VR/AR, and even drones.
the smart wrist band is compatible with any bluetooth-enabled device including laptops, TV, VR/AR, and even drones.
a new VR demo lets you explore the anatomy of a cat with your hands
#technology
the san francisco-based tech company leap motion announced the latest update in their markerless hand-tracking technology on monday.
the san francisco-based tech company leap motion announced the latest update in their markerless hand-tracking technology on monday.
designers create robotic devices to help animals survive extinction
#readers
'augmented nature' proposes a series of advanced biologging tags that passively monitor animal behavior and actively inform the animals of potential human threats.
'augmented nature' proposes a series of advanced biologging tags that passively monitor animal behavior and actively inform the animals of potential human threats.
ephemeral lanterns and virtual reality towers at concéntrico archietecture and design festival
#design
ephemeral lanterns, inflatable balloons and virtual reality towers.
ephemeral lanterns, inflatable balloons and virtual reality towers.
google reveals guiding fox in revised augmented reality maps app
#technology
google has created a playful augmented reality feature in the shape of a guiding fox on its maps app, using smartphone cameras to direct users.
google has created a playful augmented reality feature in the shape of a guiding fox on its maps app, using smartphone cameras to direct users.
41 years after star wars premiered, lightsaber battles exist in AR
#technology
may the 4th be with you.
may the 4th be with you.
star trek's 'holodeck' becomes reality as life-sized 3D holograms look set to transform video calls
#technology
researchers have developed a 3D teleconferencing system using real-time holograms of people that can be placed anywhere in the world.
researchers have developed a 3D teleconferencing system using real-time holograms of people that can be placed anywhere in the world.
samsung reveals the magic that brings your AR emoji avatar to life
#technology
in an ideal world users would be able to teleport themselves and share their emotions in real life. the next best thing? the AR emoji.
in an ideal world users would be able to teleport themselves and share their emotions in real life. the next best thing? the AR emoji.
this sophisticated AI boot camp teaches robots to move (realistically) like a human or T-rex
#technology
it takes practice to get to carnegie hall, but apparently it takes even more for AI to simulate realistic human movement.
it takes practice to get to carnegie hall, but apparently it takes even more for AI to simulate realistic human movement.
no cats were harmed in the making of CAT VR, but some did experience catnip-level nirvana
#technology
cats can now experience swimming kois and low-flying birds from the comfort of their favorite nook.
cats can now experience swimming kois and low-flying birds from the comfort of their favorite nook.
these AR greeting cards are more meaningful (and affordable) than plain, old boring ones
#art
mr. sloth and señorita avo are more than hasty, two dimensional gesture.
mr. sloth and señorita avo are more than hasty, two dimensional gesture.
bose audio augmented-reality sunglasses use sound to teach you about your surroundings
#technology
with no screen and no camera, the concept is the first of its kind, hoping to bring a whole new way AR can be implemented.
with no screen and no camera, the concept is the first of its kind, hoping to bring a whole new way AR can be implemented.
how would steve jobs feel about these AR apple glasses?
#technology
apple glasses, according to taeyeon kim, will be two watch-shaped lenses with space grey and rose gold finishes.
apple glasses, according to taeyeon kim, will be two watch-shaped lenses with space grey and rose gold finishes.
design in 3D augmented reality and this robotic arm physically prototypes it
#technology
the RoMA system lets users design digital models in augmented reality while a robotic 3D printer fabricates them.
the RoMA system lets users design digital models in augmented reality while a robotic 3D printer fabricates them.
cinego's headset is your own personal immersive 4K theatre
#technology
promising to bring the IMAX experience to everyone, everywhere, the cinego places 4K movies and tv shows right on your head.
promising to bring the IMAX experience to everyone, everywhere, the cinego places 4K movies and tv shows right on your head.
