bang & olufsen's beosound speakers redefine surround sound experience

bang & olufsen's beosound speakers redefine surround sound experience


presented in berlin at IFA 2016bang & olufsen‘s beosound 1 and beosound 2 speakers are the danish designer electronic manufacturer’s answer to a dynamic, ever-changing everyday life. the devices are both ultra-flexible in terms of usability, connectivity and placement options, and deliver an unparalleled 360-degree sound experience regardless of where they are placed, redefining the very notion of ‘surround sound’. we all live different lives, and the challenge we put to ourselves is to create products that are relevant in as many contexts as possible. the way that people live and work is more flexible and fluid than ever before, and bang & olufsen’s vision is to adapt and cater to that.


video courtesy of bang & olufsen



the sturdy, yet elegant aluminum design profile of bang & olufsen’s ‘beosound 1’ and ‘2’ blends into any interior with a subtle touch of delicacy and ease. music fans have the freedom to place them wherever they want their music, allowing the elegant, sculptural forms to be very much part of the interior: on the shelf; casually on the floor; by the coffee table or even outdoors. the conic bodies hover slightly above the ground, letting the thumps of the bass units out beneath. they are slightly open at the top for acoustical reasons, but apart from that with a uniform expression on the aluminum surface.

bang olufsen beosound
the conic bodies hover slightly above the ground, letting the thumps of the bass units out beneath



‘we live in a time of cord cutting where everyone wants more freedom. no one wants to be hindered by technological restriction’, says marie kristine schmidt, vice president brand, design and marketing and continues, ‘beosound 1 & 2 are designed to cater for a flexible lifestyle where music blends naturally into the home. the design is unobtrusive yet powerful, underscoring the purpose of the speakers’. 

bang olufsen beosound
both beosound 1 and 2 eare slightly open at the top for acoustical reasons



‘beosound 1’ is a portable lightweight wireless speaker with a battery-driven option crafted for mobility. it has a small groove under the top to ensure a better grip when it’s lifted up and moved around. ‘beosound 2’ is its slightly bigger and more powerful sibling. it needs a permanent power connection to produce its vigorous output of excellent sound with great clarity and distinction.

the speakers are equipped with acoustic lens technology



beosound ‘1’ and ‘2’ are equipped with the acoustic lens technology renowned from classic bang & olufsen speakers such as ‘beolab 5’ and ‘beolab 18’. the acoustic driver is placed in the top of the speakers, playing into a reflector that creates a spherical and powerful 360-degree sound experience. a whole host of connectivity options such as google cast, apple airplay, DNLA and bluetooth offer easy access from mobile devices and music apps. ‘beosound 1’ and ‘2’ also provide integrated access to tunein internet radio stations as well as spotify, deezer and QQ music services to allow streaming of music without using a smartphone or tablet.

the acoustic driver is placed on top, playing into a reflector that creates a powerful 360-degree sound experience



the sculptural speakers introduce a magical experience using proximity sensors that enable control of the basic operations on the speaker intuitively. as the sensor detects somebody’s presence, it is ready for commands from whichever angle the user is at in proximity. turn the wheel to adjust the volume, and simply swipe and tap on the top for other commands.

the aluminum design profile of  bang & olufsen’s ‘beosound 1′ and ‘2’ blends into any interior



‘beosound 1’ and ‘2’ are members of the ‘beolink multiroom’ portfolio that connects various bang & olufsen products into an intuitive, wireless music system across the home. there is even the option to connect up to the ‘beosound 1’ and ‘beosound 2’ in a multiroom set-up, allowing the speakers to decorate, communicate and play together throughout a variety of interior and exterior environments.

‘beosound 1′ is a portable lightweight wireless speaker with a battery-driven option crafted for mobility


volume wheel provides a pleasant, tactile experience
image © designboom

read our interview with marie kristine schmidt B&O’s head of brand, design and marketing here
image © designboom

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