burn + lotus F1 imagine the future of formula one with augmented reality
 
burn + lotus F1 imagine the future of formula one with augmented reality
may 20, 2014

burn + lotus F1 imagine the future of formula one with augmented reality

burn + lotus F1 imagine the future of formula one with augmented reality
image courtesy burn

 

 

 

in formula 1 technological innovation continually pushes the sport to the limit; so much in fact, that a previous generation F1 cars become obsolete. from intelligent tracks to drivers implementing augmented reality systems and real-time breathing cars, lotus and the energy drink burn have collaborated up to develop ‘human ignition’, a documentary that envisions the next wave of the sport. through an investigation of the history and makeup of F1, the three-part video series speaks to racing legends, programmers, designers and engineers on their thoughts of a sustainable and an intelligent formula one future.

 

watch below to see what F1 could look like in 2022:

 

 

imagining the car of the future
video courtesy burn

 

imagining the track of the future
video courtesy burn

 


imagining the driver of the future
video courtesy burn

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