confederation of danish industry headquarters interactive LED facade

confederation of danish industry headquarters interactive LED facade by transform + kollision + martin professionallarge stars appears as cross-hatchimage courtesy kollision

in may 2013, the confederation of danish industry (DI) moved back into their rebuilt headquarters at raadhuspladsen in the heart of copenhagen. the extensive architectural task has been carried out by danish office transform who has re-designed the physical manifestation of the building. the new exterior consists of an extensive media façade, presenting a sea of visuals flowing in and around of one of the most heavily trafficked intersections in the city.


the collaboration between kollision, martin professional and transform brings together a language of light, exploiting the diagonal nature of the LED-structure on the exterior fabric of the architectural conception. the different designs have been turned into generic light plugins that fit into kollision’s player-system. these light plugins can be controlled by the graphic department at DI, who can tweak and modify parameters like speed, colors, and direction creating thousands of different expressions – still within the limits of each extension. the lighting configurations can be previewed in a three dimensional player system that displays each of the 80,000 LEDs. the system holds potentials for adding interactive components, allowing the citizens to interact directly with the façade.

maze expressionimage courtesy kollision

additionally, the professional team behind the project has implemented a design manual for how the dynamic content of the façade can change during day, night, seasons and special occasions. the entire setup and aesthetic guidelines allow the client organization to use the facade as a dynamic interface between the brand, the building, and the urban setting in which it is situated in.

video courtesy kollision

maze on close holdimage courtesy kollision

ice crystals running on the facadeimage courtesy kollision

large rectangles seen on distanceimage courtesy kollision

colorfulimage courtesy kollision

numbers on facadeimage courtesy kollision

going digitalimage courtesy kollision

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