designer florian renner gets nostalgic with game boy up1 concept
all images courtesy of florian renner




as a tribute to the classic original nintendo handheld video game device of 1989, florian renner re-imagines the handheld – the ‘game boy up1’. ‘the project target was to keep the catchy elements of the original and adapt them to the functions and requirements of current games,’ explains renner. ‘in addition to the existing materiality, there is a variation from sustainable natural fiber reinforced plastic.’  the german designer kept the headphone output and game cartridges, which are hallmarks to the platform, and closely adapted the display to meet standards of today’s devices. the earliest ‘game boy’ had an eight-bit display, followed closely by a colored successor that combined to sell 118.69 million units worldwide.

florian-renner-game-boy-up1-concept-designboom-02each game would have it’s own loadable cartridges florian-renner-game-boy-up1-concept-designboom-03the buttons layout would be exactly the same as the original