l'oreal and PCH introduce stretchable sun exposure tracker 'my UV patch'
 
l'oreal and PCH introduce stretchable sun exposure tracker 'my UV patch' l'oreal and PCH introduce stretchable sun exposure tracker 'my UV patch'
jan 18, 2016

l'oreal and PCH introduce stretchable sun exposure tracker 'my UV patch'

l’oreal and PCH introduce stretchable sun exposure tracker ‘my UV patch’
all images courtesy of PCH and l’oréal

 

 

 

 

l’oréal and PCH launched ‘my UV patch’, an introduction to stretchable skin sensors designed to monitor ultraviolet exposure and help users educate themselves about sun protection. to address the rise in sun exposure related illnesses, l’oréal’s dermatological skincare brand, la roche-posay and design partner PCH, introduced a patch with an transparent adhesive that, unlike rigid wearables currently on the market, stretches and attaches directly to any part of the skin that users want to monitor.

 

‘the beauty and fashion industries have a unique role to play in developing and leading the wearables category,’ explains liam casey, founder and CEO of PCH. ‘l’oréal has embraced technology at the core of their operations. personalization is in its infancy, and will strengthen the consumer’s relationship with the brand, and lead to stronger customer loyalty.’

PCH-loreal-my-UV-patch-CES-2016-designboom-02
the patch contains photosensitive dyes that change color when exposed to UV rays

 

 

 

measuring approximately one square inch in area and 50 micrometers thick, the patch contains photosensitive dyes that factor in the baseline skin tone and change colors when expose to UV rays to indicate varying levels of sun exposure. customers will be able to take a photo of the patch and upload it to the mobile app, which analyzes the varying photosensitive dye squares to determine the amount of UV exposure the wearer has received.  the l’oréal ‘my UV patch’ is expected to be made available to consumers later in 2016.

 

‘connected technologies have the potential to completely disrupt how we monitor the skin’s exposure to various external factors, including UV,’ notes guive balooch, global vice president of l’oréal’s technology incubator. ‘previous technologies could only tell users the amount of potential sun exposure they were receiving per hour while wearing a rigid, non-stretchable device. the key was to design a sensor that was thin, comfortable and virtually weightless so people would actually want to wear it. we’re excited to be the first beauty company entering the stretchable electronics field and to explore the many potential applications for this technology within our industry and beyond.’ 

PCH-loreal-my-UV-patch-CES-2016-designboom-03‘my UV patch’ includes a transparent adhesive to stick on skin PCH-loreal-my-UV-patch-CES-2016-designboom-04the patch takes up one square inch in area PCH-loreal-my-UV-patch-CES-2016-designboom-05the packaging for the ‘my UV patch’

    have something to add? share your thoughts in our comments section below.
    all comments are reviewed for the purposes of moderation before publishing.

    comments policy
    LOG IN
    designboom's comment policy guidelines
    generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
    the correction is at the discretion of the post editor and may not happen immediately.

    what if you disagree with what we or another commenter has to say?
    let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

    - please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
    - please don't personally insult the writers or your fellow commenters.
    - please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
    - please don't include your website or e-mail address in your comments for the purpose of self-promotion.
    - please respect jury verdicts and do not discuss offensively on the competition results
    (there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
    in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
    the best 100-200 entries too.)

    a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

    PRODUCT LIBRARY

    a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

    technology news

    ×
    keep up with our daily and weekly stories
    492,097 subscribers
    - see sample
    - see sample