MINI roller coaster turns the street into an amusement park

MINI roller coaster turns the street into an amusement park

MINI roller coaster turns the street into amusement park

 

 

designed as part of MINI’s #NOTNORMAL campaign, advertisement agency anomaly has released their newest creative development for the brand’s canadian division, which features people taking a ‘roller coaster’ joyride around the city streets. a series of customized MINI cooper’s are used for the publicity stunt, transforming the roads into a real life amusement park ride.

 

 

MINI roller coaster. a ride this thrilling is NOT NORMAL
video courtesy MINIcanada

 

 

MINI roller coaster turns the street into an amusement park

the newest ad features people taking a ‘roller coaster’ joyride around the city streets

 

 

MINI roller coaster turns the street into an amusement park

a series of customized MINI cooper’s are used for the publicity stunt

 

 


MINI roller coaster – the making of
video courtesy MINIcanada

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