OMATA camouflages precision cycling speedometer behind traditional analog dials
 
OMATA camouflages precision cycling speedometer behind traditional analog dials OMATA camouflages precision cycling speedometer behind traditional analog dials
apr 05, 2016

OMATA camouflages precision cycling speedometer behind traditional analog dials

OMATA camouflages precision cycling speedometer behind traditional analog dials
all images courtesy of OMATA

 

 

 

by combining the latest microprocessing technology and analog dials, OMATA introduced an entirely fresh idea to the bicycle speedometer category. the ‘one’ is designed to complement and maintain the purity of the ride with a non intrusive layout reminiscent of old automotive speedometers and timepieces.

OMATA-one-analog-GPS-speedometer-designboom-02
OMATA ‘one’ speedometer

 

 

 

on the inside is a GPS computer that records everything to ensure that cyclists can download their activity data to their preferred training applications or sites. the OMATA ‘one’ has a highly legible and mechanical analog movement that shows riders the things that matter most during a trip – speed, distance, ascents and time.

OMATA-one-analog-GPS-speedometer-designboom-03
it is designed to withstand dust, water and other harsh environments

 

 

 

founders rhys newman, julian bleecker and michael halbheerr seized an opportunity to provide choice where there was few by creating a modern, advanced speedometer that makes a strong statement on the nature of the design as well as establishing a point of view as to the essential character of cycling itself. OMATA setup a kickstarter campaign for the ‘one’ speedometer with estimated delivery of the first product in february 2017. 

 


OMATA’s kickstarter campaign film
video courtesy of OMATA

OMATA-one-analog-GPS-speedometer-designboom-04
mechanical analog movement displays speed, distance, ascents and time

OMATA-one-analog-GPS-speedometer-designboom-05
the ‘one’ sits comfortable on the handlebar

OMATA-one-analog-GPS-speedometer-designboom-06
the hardware required for the OMATA ‘one’

OMATA-one-analog-GPS-speedometer-designboom-07
the speedometer comes in a white and grey

OMATA-one-analog-GPS-speedometer-designboom-08
the prototypes were handmade

OMATA-one-analog-GPS-speedometer-designboom-09
the inner components convert digital information into analogy language

have something to add? share your thoughts in our comments section below.
all comments are reviewed for the purposes of moderation before publishing.

comments policy
LOG IN
designboom's comment policy guidelines
generally speaking, if we publish something, it's because we're genuinely interested in the subject. we hope you'll share this interest and if you know even more about it, please share! our goal in the discussion threads is to have good conversation and we prefer constructive opinions. we and our readers have fun with entertaining ones. designboom welcomes alerts about typos, incorrect names, and the like.
the correction is at the discretion of the post editor and may not happen immediately.

what if you disagree with what we or another commenter has to say?
let's hear it! but please understand that offensive, inappropriate, or just plain annoying comments may be deleted or shortened.

- please do not make racist, sexist, anti-semitic, homophobic or otherwise offensive comments.
- please don't personally insult the writers or your fellow commenters.
- please avoid using offensive words, replacing a few letters with asterisks is not a valid workaround.
- please don't include your website or e-mail address in your comments for the purpose of self-promotion.
- please respect jury verdicts and do not discuss offensively on the competition results
(there is only one fist prize, and designboom usually asks renown professionals to help us to promote talent.
in addition to the awarded designs, we do feel that almost all deserve our attention, that is why we publish
the best 100-200 entries too.)

a link is allowed in comments as long as they add value in the form of information, images, humor, etc. (links to the front page of your personal blog or website are not okay). unwelcome links (to commercial products or services of others, offensive material etc. ) will be redacted. and, ... yes, spam gets banned. no, we do not post fake comments.

PRODUCT LIBRARY

a diverse digital database that acts as a valuable guide in gaining insight and information about a product directly from the manufacturer, and serves as a rich reference point in developing a project or scheme.

technology news

×
keep up with our daily and weekly stories
489,373 subscribers
- see sample
- see sample