ross lovegrove: twin’z concept car for renault

renault teams up with ross lovegrove to conceptualize future design strategy – renault twin’zimage courtesy renault

collaborating alongside industrial designer ross lovegrove, renault has unveiled their plans to release a concept car that willexplore and determine the company’s future strategic direction at the triennale of milan from april 9-14, 2013. by examining nature, the systems and energy transactions of project intend to bring awareness and understanding of the phenomena and the current environmental impacts within a transportation context. working with contemporary computational design methods, the venture will reveal nature’s underlying blueprints – transferring them into new sustainable automotive form languages. the methods are process driven and aim to explore performative surfaces, lightweight structures and new material behaviors – rather than the literal translation of appearances found in nature into visual design.

designboom speaks with ross lovegrove about the new conceptvideo © designboom

renault twin’z front end detail

as the ‘play’ petal of renault design’s life-cycle ‘flower’, twin’z is the latest concept car in the program which sets out to illustrate the company’s new design strategy through parallels with threshold phases of human existence. twin’z is a fun, modern, artistic take on the city-car which plays on emotions and excites the senses. it draws influence from the heritage of some of the brand’s most emblematic models, such as the renault 5 and renault twingo. the twin’z is an all-electric car with rear-wheeldrive and a rear-mounted motor.

‘renault’s design strategy takes its inspiration from the human life cycle, focusing on notions such as ‘love’, ‘exploration’, ‘the family’, ‘work’, and now ‘play’. and what better way to express the idea of ‘play’ than by entering the enchanting world in which ross’s thoughtful, beautiful and intelligently styled work comes to life. may it inspire you in the same way it inspired us.’ laurens van den acker, senior VP,renault design.

ross lovegrove before the renault twin’z unveilingimage © designboom

top view

3/4 rear view

side view

twin’z interior concept

interior cockpit

rear passenger detail

tire and wheel concept detail

ross lovegrove + laurens van der acker, with the renault twin’zimage © designboom

ripple feature underneath the rear lampsimage courtesy renault

fog lamp detailimage courtesy renault

video courtesy renault

wave-influenced rear spoiler detailimage courtesy renault

ripple effect detailimage courtesy renault

the concept vehicle will explore and determine the company’s future strategic directionimage courtesy renault

by examining nature, the systems and energy transactions of project intend to bring awareness and understanding of the phenomenaimage courtesy renault

flower-influenced alloy designimage courtesy renault