world's first year long clock – thepresent by m ss ng p eces world's first year long clock – thepresent by m ss ng p eces
dec 05, 2012

world's first year long clock – thepresent by m ss ng p eces

world’s first year long clock – ‘thepresent’ by m ss ng p eces



developed as the world’s first wall clock that takes 365 days to complete a single rotation, ‘thepresent’ by new york-based creative studio m ss ng p eces tells the story of the seasons using subtle gradients of pure color to mark the equinoxes & solstices throughout the year. using a one-of-a kind german engineered annual movement, the chronograph approaches time with a unique perspective by showcasing a meditative long view that helps user become more present, more often.


automatically setting itself to the exact day once two AA batteries are inserted, the annual hand commences circulating around the gradient-processed graphic which features over 16 million colors. for construction and durability purposes, ‘thepresent’ incorporates a stainless steel backplate with a radial brush finish and custom shaped dome glass for the front panel.



‘thepresent’ video courtesy of  m ss ng p eces



tick tock

video courtesy of  m ss ng p eces



printing ‘thepresent’

video courtesy of  m ss ng p eces



gradient detail



graphic diecut



prototype enclosure



gradient proofs



specially engineered annual movement



assembly of the annual movement in germany



drawings for annual hand



  • Love the idea of the movement. Too bad the clock itself looks like something you’d find from Kikkerland in a gift shop for $50.

    Mattia says:
  • why pay money for this crap if i can look out of the window?!

    karl says:
  • Too much storytelling and not real content… and too much bad marketing … a good product should tell story without that bla, bla, bla…
    My sister use to say that when a movie has a long trailer is because is a bad movie, so you need long trailer to convince and sell a bad idea…
    True or false, just check that god movies usually have short trailers…

    Mario says:
  • Can it be set to the northern AND southern hemispheres?

    MR says:
  • Awesome idea and so simple. It’s nice that it gives you a sense of where you are within the year and seasons.

    Bryan says:
  • Love it – each new year brings a special vision for most and this is a great visual reminder of the renewal and growth we aspire to

    It says:
  • This clock is similar, but a little more precise: 😉

    Martijn says:
  • “world’s first year long clock”

    You mean the Earth?

    Still, cool concept.

    clappy says:
  • If the clock is off, boy! we need to do some math, and some crazily precise protractors.

    KP says:

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