turner duckworth: coca-cola re-design
turner duckworth: coca-cola re-design

aluminum cans - L-R: diet coke plus, coca cola classic, coca cola zero, diet coke.
to add to the list of awards it's received already - turner duckworth's coca-cola re-branding
scooped the grand prix at the cannes advertising festival. - read more

detail of the 'diet coke plus' mark - a + symbol is incorporated into the 'P' of plus.

delivery trucks
for the last year and a bit - the turner duckworth has concentrated on 'cleaning-up' the major multinational brand's
image and celebrating its core brand image.

drinks cups

aluminum bottles
more
turner duckworth website: http://www.turnerduckworth.combrand new discuss the re-branding here
- via design observer
turner duckworth: diet coke fall 2011
design | 08.29.11
diet coke has revealed its new fall aluminum cans designed by turner duckworth, which will be in US stores for the next two months only.
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