aldo cibic: a campus in the fields at rethinking happiness

house boat of the 'venice agri-techno valley'
image © designboom
italian architect and designer aldo cibic has been invited to participate in the 12th venice architecture biennale
'people meet in architecture' curated by kazuyo seijima.
'rethinking happiness' is a research project on new possible communities.
it is composed of 4 big models showing 4 different projects, a total surface of 40mq:
1. a campus in the fields - venice agri-techno valley
2. rural urbanism - shanghai
3. new communities, new polarities - a town in the alpine foothills
4. superbazaar - on the outskirts of milan
more than 40 people have been involved in the project:
architects, designers, sociologists, agronomists, energetic consultants, models makers.

aldo cibic presents the project to designboom
portrait © designboom
'by ideal projects, I mean a project approach that attempts to generate an improvement in the quality of life of people on the
social, economic and environmental levels. the great frustration that can be sensed on many sides comes from the difficulty
in understanding
which actions we can be involved in to reactivate the sensation of being part of a process, in which we are
doing what is best for the future of our communities.
many of the themes, problematic issues and critical points on which we need to work are there before our eyes, every day.
just to name a few, they range from problems connected with security (personal, nutritional, economic, energy) to themes
of the landscape (greenery, nature, agriculture, but also urban and industrial peripheries), to the problem of refuse and,
upstream, the issues of recycling and models of consumption, as well as the situations of emergency regarding young
people and senior citizens.
there are also critical nodes that can be transformed into opportunities: one emblematic case, and an embarrassing one
for italy, has to do with our country's relative inability to encourage tourism; in a country with such a wealth of unexplored
potential, a great deal of work can be done to rethink models of development in a more up-to-date way.
creative action in a multidisciplinary perspective consists in producing, with respect to the reality we can observe, ideas,
reflections, proposals capable of outlining specific design processes to address multiple themes, to develop in-depth,
detailed project briefs.
this way of working is more like the production of a film than the traditional professional approach of the world of architecture,
urban planning and design, in the sense that there is not necessarily a client who commissions a project. instead, there may be,
for example, a group composed of economists, sociologists, architects, designers, urban planners, landscape designers and
interested citizens, capable of proposing specific projects that address one or more theme areas at the same time, to produce
the entire project cycle by considering both the more conventional aspects of the project, and the activation of social and
economic dynamics.'
aldo cibic

'rethinking happiness' model 1:100
image © designboom
1. venice agri-techno valley.
the venetian lagoon offers amazing landscapes and incredible biodiversity.
a young group that works on innovative start-ups connected with new
technologies decides to utilize a large agricultural property
surrounded by water, as a settlement where about 250 young people can
live and work. this leads to the possibility of developing
a new campus model, in a
situation of nutritional and energy self-sufficiency: agriculture,
vegetable gardens, tourism and
technology can thus coexist in the same
environment.

sketch of 'venice agri-techno valley
project elements:
1. house boat hotel
2. pool
3. main square, casone center, open air restaurant, meeting lounges
4. volleyball and basketball
5. the big vegetable garden
6. residence
7. workshop
8. camping and bungalow
9. water silos
10. orchard conference center
11. farm house and logistic
12. farm house bed&breakfast

main square, casone center, open air restaurant, meeting lounges, house boat hotels
image © designboom

house boat
image © designboom

house boat hotel
image © designboom

residence
image © designboom

close-up
image © designboom

orchard conference center
image © designboom

venetian lagoon
image © designboom

camping and bungalow
image © designboom

detail
image © designboom

detail
image © designboom

workshop
image © designboom

close-up
image © designboom
aldo cibic about the project (italian only)
video © aldo cibic
full credits
collaborators:
chuck felton, tommaso corà, luigi fumagalli, susana chae, dario freguia, silvia conz,
andrea argentieri, carolina chini, caterina rosa, daniela ventura, franca bosia
models created by 1:100 (luca stalla, francesca fezzi, roberta bacco, mattia bianchi,
martin bickler, alice cillara, isabella falchi, paolo ceresato, riccardo rossi)
in collaboration with: maya brittain, mariano zanon, valeria adani, francesco d'onghia,
martina facci, ilenia fossati, alessandro frigerio, federica gramegna, melisa indra,
michele novello, lucia pongolini, antonio prinzo, silvia redaelli, diana rizzoli, anna maria stefani,
giovanni corà, lavinia xausa
graphics: elena xausa
design: chuck felton
concept: cremonesi consulenze (renato cremonesi, andrea fornari, stefano zerbato,
stefano chilese, laura cremonesi, andrea finezzo, carlo cremonesi)
see the other three projects curate by aldo cibic at the venice architecture biennale 2010:
rural urbanism - shanghai
new communities, new polarities - a town in the alpine foothills
superbazaar - on the outskirts of milan
Check out Ezio Manzini's ideas on this too.
This is what architecture and design should encompass.
I want to see what else Cibic has in store.
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